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Atlas Legal PartnersSample customer
Legal services · 60 fee earners · Mumbai · Delhi
Implementation story

Winning the sources that answer engines trust

A commercial law firm traced which third-party sources engines cited for its practice areas and built a targeted authority programme around them.

Sample dataSample data — the companies, people, quotes, logos and numbers on this page are placeholders used to illustrate the format. They are not real CiteRank AI customers or results.

Our practice-area pages were excellent and completely unread. The engines were quoting a blog we'd never heard of.

Sneha Iyer · Head of Business Development (sample persona), Atlas Legal Partners

The challenge

  • Regulatory constraints on marketing claims narrowed the usable content playbook.
  • Engines defaulted to general legal-information sites over first-party expertise.
  • Partners wanted evidence before committing time to content.

What we ran

  • Prompt set built around client intake questions rather than keyword volume.
  • Source-authority mapping to rank the external sites engines actually quoted.
  • Partner-bylined explainers placed with the highest-cited sources.
Before / after

Metric movement over five months

MetricBeforeAfterChange
AI Authority Score3871+33 pts
First-party citations per 100 answers629+23
Recommendation Gap vs peer set41 pts12 pts−29 pts
ROI summary

What it was worth

+22
Qualified enquiries per month
Tracked through the firm's intake system.
₹6.4 L
Average matter value from AI-sourced enquiries
Rolling six-month average.
5 months
Payback period
Programme cost against fee income.

Illustrative modelling on sample data — not a projection of results for any specific brand.

Coverage
ChatGPTGeminiClaudePerplexityAI Overviews

Vertical benches currently run 5 engines; full tracking covers all 8.

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