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Orbit CollectiveSample customer
Digital agency · 75 employees · Pune · Remote
Demo Lab / modelled programme scenario

Turning AI visibility into a standing agency deliverable

An agency moved from bespoke, hand-built AI research decks to a repeatable monthly reporting product across 30+ client workspaces.

Sample dataModelled scenario — the company names and numbers here are illustrative examples of how a CiteRank programme is reported. They are not real CiteRank AI customers, and no result shown has been measured for a named client.

The challenge

  • Every AI-visibility deck was rebuilt by hand, so it never scaled past a handful of clients.
  • No consistent metric definitions between account teams.
  • Clients asked for AI reporting the agency could not price.

What we ran

  • Agency workspace with per-client projects and shared report links.
  • Standardised metric set adopted across every account team.
  • Monthly cadence packaged and priced as a retainer add-on.
Before / after

Metric movement over three months

MetricBeforeAfterChange
Clients with AI reporting034+34
Hours to produce a client report9 hrs40 mins−93%
Retainers with an AI line item0%61%+61 pts
ROI summary

What it was worth

₹-1.9 Cr/yr
Incremental retainer revenue
Add-on pricing across the client base.
260 hrs
Delivery hours recovered per month
Report production time saved.
2 months
Payback period
Platform cost against add-on revenue.

Illustrative modelling on sample data — not a projection of results for any specific brand.

Coverage
ChatGPTGeminiClaudePerplexityAI OverviewsCopilotGrokMeta AI

Vertical benches currently run 8 engines; full tracking covers all 8.

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